Let’s talk about marketing.
Your company, how you appear to your customers, the way you explain your services, and how that appeals to potential customers.
Your company, how you appear to your customers, the way you explain your services, and how that appeals to potential customers.
You do great work, right? Take pictures. Tell people about it.
There’s a process to it, and your customers want to see it.
Do you specialize in something? Why are you different?
Your customers are people, and people are used to seeing the same gimmicks.
If your competitors are all offering the same “$149 Special” — don’t follow them. Do something different. Change your marketing angle.
You need to become the voice of your service. Become “Jim the Roofer” to all your friends and family. Be the go-to name in your local area by effectively branding your services.
You can be the name that everyone in your city knows. It just takes the right angle, and coaching.